What this training will cover:

Why you should be hiring and outsourcing and how to do it.

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• Delegating work to others is the single most important skill for those who want to earn more money as a creative

Why delegate?

• Buy back your time
• Avoid tasks you don’t enjoy or aren’t efficient at
• Accelerate growth and exposure
• Build connections
• Bring in outside ideas and opinions (learn) - some of the best ideas come from team members
• Provide work and opportunities

Hiring is not all or nothing

You can hire people in a variety of ways:

• Full time
• Per project
• Monthly retainer
• Hourly
• As needed

When should I start hiring? TODAY!

• It’s never too early to start

Who should my first hire be?

A per project contractor that will take over:

• Most time consuming tasks
• Tasks that don’t directly affect revenue (busy work)
• Energy draining tasks

But Payton, but I don’t make enough to pay someone else too…

• No. You don’t make enough because you are spending too much time on non-revenue generating tasks
• Plan to make less for the first 1-3 months of your first hire

Why don’t we hire?

• Intimidated (imposter syndrome) - remember you don’t have to be an expert to hire people. Hire people that are better than you!
• Don’t want to be the “boss” 
• Don’t want to be responsible for other people - bring people on in a limited way at first
• Don’t earn enough - this will be resolved if you hire the right people
• Too much work - never let yourself get past 70-80% capacity before you start hiring

How to find good people to hire?

• Not on marketplaces that own your relationships (Fiverr)
• Facebook groups
• Shared connections
• Referred
• Practice run them (probably won’t find the right one on the first try)

Remote hiring is not a shirt and tie experience

• No resumes, interviews or formalities

How to know what you’re looking for:

Generalist $ 

• Someone who can take over a large portion of low-level tasks
• Busy work
• Organization
• Copy and paste
• Work using tools
• Used to buy back time, which you then use to buy back more time
• Almost never client facing

Specialist $$$$

• Someone is great at a particular skill
• Use for high-level high-value work
• More trust, less micromanaging
• Used to add value to business
• Can be client facing - help you move the business forward with new ideas and vision to accelerate your growth

Decide what you value most? Can choose from some of the below:

• Shares my vision
• Fast learner
• Affordable
• Can be with me long term
• Client facing
• Can meet with clients
• Does what I hate
• Organization
• Always available
• Experience

Example job description:

Expectations

• Can dedicate 10 hours per week
• Basic knowledge of Webflow/Figma
• Fluent in English
• Willing to use Slack
• Can manage projects and client requests

Job Description

You will be managing the revision process for all website projects

• Fielding client emails
• Making desired changes with Weblfow or Figma
• Responding to clients
• Updating team via Slack

How to find the right person

• Have candidates send a Loom video talking about why they think they will be a good fit to work with you. This will tell you everything you need to know.

Bringing them onboard

Safegaurds to put on place

Short agreement

• Will complete agreed upon workload
• Will keep all business and client info safe and private
• Will not contact clients without permission

Set them up for success

• Don’t give important access or info
• Don’t give out client details, e.g. emails, contact info
• Have them work in own space
• Don’t pay 100% up front (at first)
• Double check all work (at first)

Be slow to hire, fast to fire.

• Don’t be afraid to fire, it’s not personal.

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